Marketing Operations Ledgerhttps://marketingoperationsledger.com/Practical guides to campaign measurement, marketing workflows and the technology behind day-to-day operations.en-usJames Marsh's role across campaign management and marketing technologyhttps://marketingoperationsledger.com/articles/james-marsh-campaign-management-marketing-technology/https://marketingoperationsledger.com/articles/james-marsh-campaign-management-marketing-technology/At Ransom Life Enterprises, James Marsh combines responsibility for advertising with development of the platform used by the sales team.Company profilesMon, 21 Sep 2026 18:27:00 -0600A campaign URL checklist for cleaner marketing reportshttps://marketingoperationsledger.com/articles/campaign-url-utm-checklist/https://marketingoperationsledger.com/articles/campaign-url-utm-checklist/Agree on campaign labels, test the destination and check for personal information before publishing a tagged marketing link.MeasurementMon, 21 Sep 2026 18:16:35 -0600